Bob Iger on Disney’s Entertainment Priorities Amidst ‘Woke’ Criticism

Bob Iger, CEO of the Walt Disney Company, addressed criticisms of Disney’s alleged promotion of “woke” programming, emphasizing that the company’s primary goal is entertainment rather than advancing a political agenda.

While acknowledging Disney’s commitment to diversity and inclusiveness, Iger stressed the importance of prioritizing entertainment value in their content.

He highlighted efforts to align the company’s priorities and cater to a diverse audience while staying true to Disney’s roots.

Despite potential backlash from conservative audiences, Iger remains unfazed by criticism, including Elon Musk’s “anti-woke campaign,” asserting a focus on the company’s overarching mission amidst external distractions.