This Is The #1 Reason Why People Cheat On Their Partners

A new study in The Journal of Sex Research explored why people cheat, surveying 495 adults.

The primary reason identified was a “lack of love,” with 77% of participants citing it. This lack could mean feeling unappreciated, ignored, or undervalued.

Other top reasons included a desire for variety in sexual partners, feeling neglected, situational factors like being drunk, boosting self-esteem, anger, feeling unattached, and simply wanting sex. Experts emphasize that cheating reflects the cheater’s issues, not the partner’s shortcomings.